During Sunshine Town Centre’s redevelopment, Brimbank City Council wanted to use light pole banners to promote the activity centre and create a sense of community within the main precinct.
Whilst light pole banners had been used in the past, they were too small to be effective. The light poles themselves could not support larger banners due to wind loading and weight restrictions. Brimbank City Council approached Bay Media for a solution.
Bay Media provided a comprehensive service, including consultation on the various locations and safety requirements, engineering certification to maximise banner size, as well as print and installation of the brackets and banners.